Synopsis
For sophomore/senior-level courses in Menu Planning, Food Production, Food Management.
Exceptionally thorough, this text offers single-volume coverage of ALL aspects of menu planning―from determining who the customer is, to how to market the menu to them, available kitchen equipment, recipe costs, how to make a profit, figuring selling prices, menu analysis, nutrition, printing the menu (including desktop publishing), menu accuracy and all of the different types of menus (from fast food to fine dining). Hands-on and real-world in approach, it features accompanying interactive software with specific examples of costing, mark-ups and menu engineering.
"synopsis" may belong to another edition of this title.
From the Back Cover
Profitable Menu Planning, Third Edition is the most up-to-date, comprehensive book on menu planning available. It covers every operation needed to properly design and develop menus, including determining who your customers are and how to market the menu to them; available kitchen equipment; recipe costs; how to make a profit; and how to figure selling prices. Menu analysis, nutrition, printing the menu (including desktop publishing), menu accuracy, and all the different types of menus are also discussed.
"Must" reading for students as well as industry professionals, this edition includes:
- Software for menu analysis, recipe costing, and selling price
- How to market to your customer
- Utilizing existing equipment to expand and enhance your menu
- How to analyze your menu for maximum profitability
- How to properly price your menu for maximum sales and profit
- Marketing nutrition to today's health-conscious customer
- Laws and regulations governing today's menus
- Menu design and layout
- Actual menus from across the country used as illustrations
- Includes menus from quick-service operations, family restaurants, theme and ethnic restaurants, cafeterias, buffets, banquet menus and cycle menus
"About this title" may belong to another edition of this title.
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Profitable Menu Planning
Published by
Pearson College Div (edition 3), 2001
ISBN 10: 0130891649
ISBN 13: 9780130891648
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Hardcover. Condition: Good. 3. Supplements included. It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience. Seller Inventory # 0130891649-11-1-116
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Profitable Menu Planning
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hardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_452250959
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Profitable Menu Planning
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Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0130891649I3N00
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Profitable Menu Planning
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Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0130891649I3N00
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Profitable Menu Planning (3rd Edition)
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Hardcover. Condition: Good. CD Rom included and unused, significant corner wear and some cover wear & makrs. Old store labels on back cover and spine. Textbook. Seller Inventory # 381646d
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Profitable Menu Planning (3rd Edition)
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Hardcover. Condition: Very Good. 3rd Edition. This book is in VERY GOOD condition. NOT an ex-library book. The book pages are clean & intact. The cover has some wear around its corners and edges. The cover corners are bumped. The spine bottom is bumped. The CD (for windows 95/98) is included. -- See Attached Photos. ** The seller is the Emporium of Canton, an established Brick & Mortar family owned store located on the historic square in Canton, MS - We ship within 24 hours of order in a protective box and pride ourselves on our friendly southern customer service. **. Seller Inventory # 001648
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Profitable Menu Planning
Seller: Better World Books Ltd, Dunfermline, United Kingdom
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Condition: Good. 3rd. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 39332842-75
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Profitable Menu Planning, 3rd
Published by
Prentice Hall, Upper Saddle River, NJ, 2002
ISBN 10: 0130891649
ISBN 13: 9780130891648
Used
Hardcover
Seller: a2zbooks, Burgin, KY, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. 3rd Edition. Has some highlighting. Has minor shelf and corner wear. Binding is in very good condition. Has name inside front cover. Has stickers on spine and back cover. Does not include a CD-ROM. Multiple copies available this title. Quantity Available: 8. Category: Engineering, Industrial, Trade; Cooking, Wine & Dining. ISBN: 0130891649. ISBN/EAN: 9780130891648. Pictures of this item not already displayed here available upon request. Inventory No: 1560787479. Seller Inventory # 1560787479
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Profitable Menu Planning
Seller: unifachbuch e.K., Köln, NRW, Germany
Seller rating 5 out of 5 stars
Hardcover. Condition: Neu. Neu -For sophomore/senior-level courses in Menu Planning, Food Production, Food Management. Exceptionally thorough, this text offers single-volume coverage of ALL aspects of menu planning-from determining who the customer is, to how to market the menu to them, available kitchen equipment, recipe costs, how to make a profit, figuring selling prices, menu analysis, nutrition, printing the menu (including desktop publishing), menu accuracy and all of the different types of menus (from fast food to fine dining). Hands-on and real-world in approach, it features accompanying interactive software with specific examples of costing, mark-ups and menu engineering. 448 pp. Englisch. Seller Inventory # INF1000005660
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Profitable Menu Planning, 3rd
Published by
Prentice Hall, Upper Saddle River, NJ, 2002
ISBN 10: 0130891649
ISBN 13: 9780130891648
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Hardcover
Seller: a2zbooks, Burgin, KY, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: New. 3rd Edition. Book is New, Crisp condition! Includes Sealed CD Multiple copies available this title. Quantity Available: 8. Category: Engineering, Industrial, Trade; Cooking, Wine & Dining. ISBN: 0130891649. ISBN/EAN: 9780130891648. Pictures of this item not already displayed here available upon request. Inventory No: 1560787284. Seller Inventory # 1560787284