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"Finally, here's a book that explains in plain English what data mining is and how it's used to improve a company's bottom line . . . Groth takes a very complex and vast field and makes it comprehensible." Miguel A. Castro, Ph.D., President, Dovetail Solutions
Data mining business solutions-practical, up-to-date, and hands-on!
With data mining, you can achieve competitive advantage from the data you've already paid to compile. Data Mining: Building Competitive Advantage shows you how. You won't just learn the theory and concepts of data mining; you'll discover how to apply them-hands-on, through real applications!
Whether you're a manager, marketer, consultant, analyst, or database professional, Robert Groth will help you master data mining-and deliver all the competitive advantage it promises.
About the Website
The accompanying website includes full trial editions of two of the world's leading desktop data mining tools, Angoss KnowledgeSEEKER® and RightPoint DataCruncher.About the Author:
ROBERT GROTH has worked in the high tech arena for over 14 years and has consulted for many Fortune 500 companies on large-scale data mining projects. He is also the author of the successful Hands-On SQL
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Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97801308627161.0
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Book Description Prentice Hall, 1999. Paperback. Book Condition: New. book. Bookseller Inventory # 0130862711
Book Description Prentice Hall, 1999. Paperback. Book Condition: New. 2nd. Bookseller Inventory # DADAX0130862711
Book Description Prentice Hall. Book Condition: New. Brand New. Bookseller Inventory # 0130862711
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Book Description Prentice Hall, 1999. Mixed media product. Book Condition: Brand New. 2nd edition. 325 pages. 9.25x7.25x1.00 inches. In Stock. Bookseller Inventory # 0130862711
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