for undergraduate and graduate courses in Service Management or Service Operations Management.
This text takes a multidisciplinary perspective. Drawing upon research from economics, consumer behavior, marketing, strategy and operations management, it offers coverage of the topics relevant to service management and operations. The text first introduces the major concepts of service, then how to build the service system to create customer value, followed by operational issues and some of the tools for managing a service operation.
"synopsis" may belong to another edition of this title.
Book Description Book Condition: Brand New. PAPERBACK,Book Condition New, Brand New, Softcover, International Edition. We Do not Ship APO FPO AND PO BOX. Cover Image & ISBN may be different from US edition but contents as US Edition. Printing in English language. Quick delivery by USPS/UPS/DHL/FEDEX/ARAMEX ,Customer satisfaction guaranteed. We may ship the books from Asian regions for inventory purpose. Bookseller Inventory # ABESTTND4556
Book Description Prentice Hall, 1999. Paperback. Book Condition: New. 2. Bookseller Inventory # DADAX0130813389
Book Description Prentice Hall, 1999. Paperback. Book Condition: New. book. Bookseller Inventory # 0130813389
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97801308133811.0