For the undergraduate course in Principles of Management.
Modern Management has a traditional, balanced approach to Planning, Leading, Organizing and Controlling topics. A new digital focus (full Chapter 23 and part of Chapter 1). New skills video program and end-of-chapter skills exercises. A Mastering Management CD-ROM included in every copy walks students through typical management scenarios using video and quizzing exercises.
"synopsis" may belong to another edition of this title.
Certo is a cofounder of WebSolvers, Inc., a consultancy specializing in developing ebusiness solutons for corporations. He is former dean and professor of management at the Crummer Graduate School of Business at Rollins College.
"About this title" may belong to another edition of this title.
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