Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (College Version): International Edition - Softcover

Nagle, Thomas; Holden, Reed

 
9780130396389: Strategy and Tactics of Pricing: A Guide to Profitable Decision Making (College Version): International Edition
Softcover
ISBN 10: 0130396389 ISBN 13: 9780130396389
Publisher: Pearson, 1994

This specific ISBN edition is currently not available.

Synopsis

For senior/MBA-level course in Pricing Strategy or Managerial Economics.

Practical in focus and lively in style, this text provides a comprehensive, managerially-focused guide to formulating pricing strategy.

"synopsis" may belong to another edition of this title.

Synopsis

Designed for senior/MBA-level course in Pricing Strategy or Managerial Economics. This book provides a managerially-focused guide to formulating pricing strategy.

"About this title" may belong to another edition of this title.

Publisher
Pearson
Publication date
1994
Language
English
ISBN 10 
0130396389
ISBN 13 
9780130396389
Binding
Paperback
Edition number
2
Number of pages
400

Other Popular Editions of the Same Title

9780130262486: The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making: United States Edition

Featured Edition

ISBN 10:  013026248X ISBN 13:  9780130262486
Publisher: Pearson, 2001
Softcover