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Managing Technology and Innovation for Competitive Advantage - Softcover

 
9780130305060: Managing Technology and Innovation for Competitive Advantage

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A core text for undergraduate/graduate-level courses in Management of Technology; a supplementary text for MIS courses and Strategy electives.

The first text to provide an integrated, strategic view of management of technology, this theory/practice volume addresses the contemporary challenges general managers face today―e.g., globalization, time compression, technology integration―and explores several strategic approaches for dealing with them, from both a managerial and economic viewpoint. Several integrative themes―T-M matrix, environmental drivers, process of decision making, competitive versus collaborative approaches, and value creation―are followed throughout.

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V.K. Narayanan
Published by Prentice Hall, 2000
ISBN 10: 0130305065 ISBN 13: 9780130305060
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ISBN 10: 0130305065 ISBN 13: 9780130305060
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Published by Prentice Hall, 2000
ISBN 10: 0130305065 ISBN 13: 9780130305060
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Published by Pearson, 2000
ISBN 10: 0130305065 ISBN 13: 9780130305060
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V. K. Narayanan
Published by Pearson, 2000
ISBN 10: 0130305065 ISBN 13: 9780130305060
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Condition: Sehr gut - gebraucht. 1. ed. Gebundene Ausgabe Sehr guter Zustand, ohne Namenseintrag Zustand: 2, Sehr gut - gebraucht, Gebundene Ausgabe Pearson 1. ed, 2000 , Managing Technology and Innovation for Competitive Advantage, V. K. Narayanan. Seller Inventory # BU370575

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Published by Prentice Hall, 2000
ISBN 10: 0130305065 ISBN 13: 9780130305060
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