For undergraduate and graduate courses in Strategic Management and Business Policy.
A short, concise explanation of the most important concepts and techniques in Strategic Management. While based on rigorous research studies, the citations and footnotes are minimal as are examples. Essentials of Strategic Management is suitable for a variety of strategy courses and may also be used in corporate and executive training programs. Serves as an excellent supplement to cases and simulations.
"synopsis" may belong to another edition of this title.
"Essentials of Strategic Management is a rigorous explanation of many topics and concerns in strategic management. We condensed the content of the field into 11 carefully crafted chapters. The key concepts and techniques are here. We cite only enough examples to help you understand the material." - J. David Hunger, Thomas L. WheelenFrom the Back Cover:
Written by the best-selling author team of J. David Hunger and Thomas L. Wheelen, this concise and no-nonsense book cuts no corners in providing you with the essentials—and just the essentials—of the most important concepts and techniques in strategic management.
Rigorous yet manageable, the book's ten carefully crafted chapters include examples, thought-provoking vignettes, and relevant research studies all geared to help you understand the key topics in strategic management.
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Book Description Prentice Hall, 2000. Paperback. Book Condition: New. 2. Bookseller Inventory # DADAX0130196002
Book Description Prentice Hall, 2000. Paperback. Book Condition: New. book. Bookseller Inventory # 0130196002
Book Description Prentice Hall. Paperback. Book Condition: Brand New. In Stock. Bookseller Inventory # zk0130196002
Book Description Prentice-Hall. Book Condition: New. pp. 203. Bookseller Inventory # 5782072
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97801301960021.0