Microeconomics: Principles and Tools - Softcover

O'Sullivan, Arthur; Sheffrin, Steven

 
9780130189820: Microeconomics: Principles and Tools

Synopsis

The most successful first edition of a principles of economics text in Prentice Hall history. The authors build a framework for economic reasoning on the Five Principles of Economics then moves the student from memorization to understanding by applying these simple, intuitive and memorable principles repeatedly throughout the text in an "active learning" environment (Economic Experiments, Economic Detective, Using the Tools). The goal is for student to not only think like economists, but to act like economists. The economics analysis is rigorous yet accessible to the average student. The microeconomics organization is modern and balanced, with equal weight given to showing how they are linked. WebCT, Blackboard, myPHLIP supported.

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Other Popular Editions of the Same Title

9780130559418: Microeconomics: Principles and Tools with Active Learning CD

Featured Edition

ISBN 10:  0130559415 ISBN 13:  9780130559418
Publisher: Pearson, 2000
Hardcover