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Synopsis
For courses in Marketing Management and Marketing Strategy appropriate for undergraduate and graduate courses.
A Framework for Marketing Management has taken the basics from Kotler's successful Marketing Management text and synthesized it into a concise, power-packed version, without excess clutter. It includes all the elements of a successful marketing text such as how to analyze the market, develop strategies, and deliver and manage successful marketing programs. This streamlined approach offers greater classroom flexibility and allows for the seamless integration of CD-ROM simulations, cases, or internet activities.
"synopsis" may belong to another edition of this title.
Synopsis
For courses in Marketing Management and Marketing Strategy appropriate for undergraduate and graduate courses. A Framework for Marketing Management has taken the basics from Kotler's successful Marketing Management text and synthesized it into a concise, power-packed version, without excess clutter. It includes all the elements of a successful marketing text such as how to analyze the market, develop strategies, and deliver and manage successful marketing programs. This streamlined approach offers greater classroom flexibility and allows for the seamless integration of CD-ROM simulations, cases, or internet activities.
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A Framework for Marketing Management
Seller: AwesomeBooks, Wallingford, United Kingdom
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Paperback. Condition: Very Good. A Framework for Marketing Management This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780130185259
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A Framework for Marketing Management
Seller: Bahamut Media, Reading, United Kingdom
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Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780130185259
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A Framework for Marketing Management
Published by
Pearson Education, Limited, 2000
ISBN 10: 0130185256
ISBN 13: 9780130185259
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Softcover
First Edition
Seller: Better World Books Ltd, Dunfermline, United Kingdom
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Condition: Good. 1st. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # 41062235-75
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A Framework for Marketing Management
Seller: Anybook.com, Lincoln, United Kingdom
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780130185259. Seller Inventory # 9435219
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A Framework for Marketing Management
Published by
Pearson Education, Limited, 2000
ISBN 10: 0130185256
ISBN 13: 9780130185259
Used
Softcover
First Edition
Seller: Better World Books, Mishawaka, IN, U.S.A.
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Condition: Good. 1st. Used book that is in clean, average condition without any missing pages. Seller Inventory # 3110104-75
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A Framework for Marketing Management
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Softcover. Condition: Très bon. Ancien livre de bibliothèque. Légères traces d'usure sur la couverture. Edition 2001. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Slight signs of wear on the cover. Edition 2001. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # E-447-204
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A Framework for Marketing Management
Seller: Ammareal, Morangis, France
Seller rating 5 out of 5 stars
Softcover. Condition: Très bon. Ancien livre de bibliothèque. Légères traces d'usure sur la couverture. Edition 2001. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Slight signs of wear on the cover. Edition 2001. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # E-446-904
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A Framework For Marketing Management
Published by
Prentice-Hall Inc, 2000
ISBN 10: 0130185256
ISBN 13: 9780130185259
Used
Softcover
First Edition
Seller: Yare Books, Great Yarmouth, United Kingdom
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Softcover. Condition: Very Good. Dust Jacket Condition: No Cover. First Edition. Seller Inventory # g004175
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Framework for Marketing Management, A
Published by
Prentice Hall Business Publish, 2000
ISBN 10: 0130185256
ISBN 13: 9780130185259
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Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
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Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.25. Seller Inventory # G0130185256I4N00
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Framework for Marketing Management, A
Published by
Prentice-Hall, Harlow, Essex, United Kingdom, 2001
ISBN 10: 0130185256
ISBN 13: 9780130185259
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Seller: Victoria Bookshop, BERE ALSTON, DEVON, United Kingdom
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Paperback. Condition: Very Good. 4to. light crease to front cover. Book. Seller Inventory # 947
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