Synopsis
For undergraduate-level courses in Electronic Commerce.
Written by an academician and a practitioner this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Perfect for courses where the professor chooses to use supplemental material or in a course where the professor wants a brief book.
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Introduction To E-Commerce
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Prentice Hall, Upper Saddle River, NJ., 2002
ISBN 10: 0130094056
ISBN 13: 9780130094056
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Introduction to E-Commerce
Published by
Prentice Hall International, New Jersey, 2003
ISBN 10: 0130094056
ISBN 13: 9780130094056
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