The Visual Imperative: Creating a Visual Culture of Data Discovery - Softcover

Ryan, Lindy

Softcover

ISBN 10: 0128038446 ISBN 13: 9780128038444

Publisher: Morgan Kaufmann, 2016

Synopsis

Data is powerful. It separates leaders from laggards and it drives business disruption, transformation, and reinvention. Today's most progressive companies are using the power of data to propel their industries into new areas of innovation, specialization, and optimization. The horsepower of new tools and technologies have provided more opportunities than ever to harness, integrate, and interact with massive amounts of disparate data for business insights and value - something that will only continue in the era of the Internet of Things. And, as a new breed of tech-savvy and digitally native knowledge workers rise to the ranks of data scientist and visual analyst, the needs and demands of the people working with data are changing, too. The world of data is changing fast. And, it's becoming more visual. Visual insights are becoming increasingly dominant in information management, and with the reinvigorated role of data visualization, this imperative is a driving force to creating a visual culture of data discovery. The traditional standards of data visualizations are making way for richer, more robust and more advanced visualizations and new ways of seeing and interacting with data. However, while data visualization is a critical tool to exploring and understanding bigger and more diverse and dynamic data, by understanding and embracing our human hardwiring for visual communication and storytelling and properly incorporating key design principles and evolving best practices, we take the next step forward to transform data visualizations from tools into unique visual information assets.

About this title

About the Author

Lindy Ryan is a respected analyst and researcher in the confluence of data discovery, visualization, and data science. Her dissertation research focuses on addressing the technical, ethical, and cultural impacts that have already and will continue to arise in a rapidly expanding big data culture. She is a regular contributor to several industry publications, as well as a frequent guest speaker at data conferences worldwide.

Edition details

• Publisher: Morgan Kaufmann
• Publication date: 2016
• Language: English
• ISBN 10: 0128038446
• ISBN 13: 9780128038444
• Binding: Paperback
• Number of pages: 320