Business Intelligence: The Savvy Manager's Guide (Savvy Manager's Guides) (The Morgan Kaufmann Series on Business Intelligence)

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9780123858894: Business Intelligence: The Savvy Manager's Guide (Savvy Manager's Guides) (The Morgan Kaufmann Series on Business Intelligence)

Following the footsteps of the first edition, the second edition of "Business Intelligence" is a full overview of what comprises business intelligence. It is intended to provide an introduction to the concepts to uncomplicate the learning process when implementing a business intelligence program. Over a relatively long lifetime (7 years), the current edition of book has received numerous accolades from across the industry for its straightforward introduction to both business and technical aspects of business intelligence. As an author, David Loshin has a distinct ability to translate challenging topics into a framework that is easily digestible by managers, business analysts, and technologists alike. In addition, his material has developed a following (such as the recent "Master Data Management" book) among practitioners and key figures in the industry (both analysts and vendors) and that magnifies our ability to convey the value of this book. It includes: guides managers through developing, administering, or simply understanding business intelligence technology; keeps pace with the changes in best practices, tools, methods and processes used to transform an organization's data into actionable knowledge; and contains a handy, quick-reference to technologies and terminology.

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About the Author:

David Loshin is President of Knowledge Integrity, Inc., a company specializing in data management consulting. The author of numerous books on performance computing and data management, including "Master Data Management" (2008) and "Business Intelligence - The Savvy Manager's Guide" (2003), and creator of courses and tutorials on all facets of data management best practices, David is often looked to for thought leadership in the information management industry.

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