Can't remember where you left the keys? Tired of trying to deal effectively with every day problems - and failing? Want to boost your intelligence by 70%? We think of memory as that which allows us to remember names, birthdays and where we left the car. But much more important is intelligent memory, the system which enables us to think intelligently and be creative. Contrary to popular assumptions, it is not fixed at birth, it gets stronger as we age and is exceptionally malleable. With Dr Gordon's revolutionary insights and simple, practical tools, you can learn how to access your unconscious, enhance your memory, and get smarter - well into your sixties and beyond.
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Dr Barry Gordon is a leading neuroscientist specialising in diseases like Alzheimers and language disorders. He is currently Professor of Neurology and Cognitive Sciences at Johns Hopkins University and Director of their memory clinic. He's been a guest on Oprah, CNN, The Today Show, and is regularly quoted by The New York Times, Time Magazine, Newsweek, The Wall Street Journal, Reader's Digest and many more. Lisa Berger is a health and medical writer and the author of ten books.From Publishers Weekly:
Gordon (Memory: Remembering and Forgetting in Everyday Life), who holds an endowed chair at the Johns Hopkins School of Medicine and is the director of the Memory Clinic, presents his concept of intelligent memory. Differing from ordinary memory because it involves more than simple recall, intelligent memory refers to the process by which the brain makes connections between pieces of information. These connections are used to solve problems, generate creative ideas and provide insight. Essentially unconscious, intelligent memory works with lightning speed. With freelance writer Berger, Gordon explains in accessible prose how to strengthen this memory by pursuing a series of mental exercises. Gordon believes that in order to navigate the complexities of the modern world, a skilled intelligent memory is essential. The exercises for the reader focus on the three defined aspects of intelligent memory: paying better attention, expanding conscious (or scratchpad) memory and learning to store more memories. For example, storing memories can be enhanced by relating new information to something that is already known. If someone is told that a snake with yellow stripes is dangerous, it will be easier to remember if the color yellow is mentally linked to a yellow traffic signal that symbolizes a warning. Although many of the exercises are challenging and fun to try, only the most motivated readers will persevere through all of them.
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