Communicating Corporate Change: A Practical Guide to Communication and Corporate Strategy (McGraw-Hill Business Paperbacks)

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9780077093112: Communicating Corporate Change: A Practical Guide to Communication and Corporate Strategy (McGraw-Hill Business Paperbacks)

Based on the view that communication is vital for change to occur, this book provides a framework for agreeing what communication is needed and for implementing an internal communication strategy. It explains how to make a new strategy work and how to identify problems.

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Bill Quirke
Published by Mcgraw-Hill (1996)
ISBN 10: 0077093119 ISBN 13: 9780077093112
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Quirke, Bill
Published by Mcgraw-Hill (1996)
ISBN 10: 0077093119 ISBN 13: 9780077093112
New Paperback Quantity Available: 1
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Book Description Mcgraw-Hill, 1996. Paperback. Book Condition: New. book. Bookseller Inventory # 77093119

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