Marketing directors, marketing managers, and marketing practitioners.
"synopsis" may belong to another edition of this title.
A guide to the role of marketing strategy in retailing. The book highlights the need for customer and market orientation. In particular, the author reviews the impact which difficult strategies have on the way a retail business is managed, from purchasing through to store location and sales.
"About this title" may belong to another edition of this title.
Seller: Ammareal, Morangis, France
Hardcover. Condition: Très bon. Ancien livre de bibliothèque. Edition 1992. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 1992. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # F-299-709
Seller: Majestic Books, Hounslow, United Kingdom
Condition: Used. pp. 256. Seller Inventory # 7157485
Quantity: 1 available
Seller: Books Puddle, Woodside, NY, U.S.A.
Condition: Used. pp. 256. Seller Inventory # 261739058
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: Used. pp. 256. Seller Inventory # 181739064
Seller: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide. Seller Inventory # ABBB-97236
Seller: FIRENZELIBRI SRL, Reggello, FI, Italy
Condition: BUONO. London, McGraw-Hill Book Company cm.15,5x23,5, pp.VIII,229, legatura ed.cartonata, sovraccop. Esempl.allo stato di nuovo. McGraw-Hill Marketing for Professionals Series. Foreword by Peter Doyle. Seller Inventory # 182475
Seller: Anybook.com, Lincoln, United Kingdom
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780077075675. Seller Inventory # 9523917
Quantity: 1 available
Seller: Anybook.com, Lincoln, United Kingdom
Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains highlighter markings. In poor condition, suitable as a reading copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:0077075676. Seller Inventory # 9853817
Quantity: 1 available