A practical book providing straightforward advice to those people wishing to put together a direct mailshot or campaign. This guide takes the reader through all the facets of direct mail including lists, design, production testing and analysis.
"synopsis" may belong to another edition of this title.
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR001948564
Quantity: 1 available