Marketing Practical Approach: A Practical Approach

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9780074708583: Marketing Practical Approach: A Practical Approach

This new edition continues the practical approach that has made previous editions bestsellers. The book will integrate Internet Marketing, Global Issues, Ethical Challenges and Marketing in a Small Business with an Australian perspective. Fully supported by a comprehensive Australian Website.

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Published by McGraw-Hill Europe (2000)
ISBN 10: 0074708589 ISBN 13: 9780074708583
New Paperback Quantity Available: 1
Irish Booksellers
(Rumford, ME, U.S.A.)

Book Description McGraw-Hill Europe, 2000. Paperback. Book Condition: New. book. Bookseller Inventory # 0074708589

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