Synopsis
This text equips students with the essential skills for developing and writing public relations materials, covering all areas of public relations writing--including news releases, backgrounders, newsletter and magazine articles, brochures, print advertising copy, and broadcast scripts. Recent technological changes are also covered to give students an understanding of how technology impacts the public relations industry. In the constantly changing world of public relations, the text continues to stress the need for public relations professionals to communicate more effectively to all audiences.
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Public Relations Writing: The Essentials of Style and Format
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McGraw-Hill Humanities/Social Sciences/Languages, 2007
ISBN 10: 0073511927
ISBN 13: 9780073511924
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Public Relations Writing : The Essentials of Style and Format
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Public Relations Writing : The Essentials of Style and Format
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Condition: Very Good. 6 Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 3946521-6
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Public Relations Writing : The Essentials of Style and Format
Seller: Better World Books, Mishawaka, IN, U.S.A.
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Condition: Good. 6 Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 4323578-6
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Public Relations Writing: The Essentials of Style and Format
Published by
McGraw-Hill Humanities/Social Sciences/Languages, 2007
ISBN 10: 0073511927
ISBN 13: 9780073511924
Used
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Public Relations Writing: The Essentials of Style and Format
Published by
McGraw-Hill Humanities/Social Sciences/Languages, 2007
ISBN 10: 0073511927
ISBN 13: 9780073511924
Used
paperback
Seller: The Maryland Book Bank, Baltimore, MD, U.S.A.
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paperback. Condition: Good. 6th Edition. Corners are slightly bent. Used - Good. Seller Inventory # 14-A-5-0140
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Public Relations Writing: The Essentials of Style and Format
Published by
McGraw-Hill Humanities Social, 2007
ISBN 10: 0073511927
ISBN 13: 9780073511924
Used
Softcover
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Softcover. Condition: Very Good. 6th Edition. Text appears clean, but may contain some marks that we missed. Light Shelf Wear, Looks nice. 377 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0073511927. ISBN/EAN: 9780073511924. Pictures of this item not already displayed here available upon request. Inventory No: 1561062764. Seller Inventory # 1561062764