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Synopsis
Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams.
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About the Author
Karl Ulrich (Philadelphia, PA) is a faculty member at the Wharton School of Business, University of Pennsylvania.
Steven Eppinger (Cambridge, MA) teaches at the Alfred P. Sloan School of Management at MIT.
"About this title" may belong to another edition of this title.
- PublisherMcGraw-Hill Education
- Publication date2011
- ISBN 10 0073404772
- ISBN 13 9780073404776
- BindingHardcover
- LanguageEnglish
- Edition number5
- Number of pages432
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Product Design and Development, 5th Edition
Published by
McGraw-Hill Education (edition 5), 2011
ISBN 10: 0073404772
ISBN 13: 9780073404776
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Product Design and Development, 5th Edition
Published by
McGraw-Hill Education (edition 5), 2011
ISBN 10: 0073404772
ISBN 13: 9780073404776
Used
Hardcover
Seller: BooksRun, Philadelphia, PA, U.S.A.
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Product Design and Development, 5th Edition
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Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: fifth ] Publisher: McGraw-Hill/Irwin Pub Date: 5/5/2011 Binding: Hardcover Pages: 432 fifth edition. Seller Inventory # 6921522
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