Synopsis
MARKETING: THE CORE, 3/e by Kerin, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 9/e, but in a shorter, more accessible package. The Core distills Marketing’s 21 chapters down to 18, leaving instructors just the content they need to cover the essentials of marketing in a single semester.
Instructors using The Core also benefit from a full-sized supplements package that surpasses anything offered by the competition, while students will appreciate the easy-to-read paperback format that’s equally kind to both the eyes and the pocketbook. The Core is more than just a “baby Kerin”; it combines great writing, currency, and supplements into the ideal package for budget-conscious students and time-conscious professors.
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Marketing: The Core
Published by
McGraw-Hill/Irwin (edition 3), 2008
ISBN 10: 0073381063
ISBN 13: 9780073381060
Used
Paperback
Seller: BooksRun, Philadelphia, PA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Fair. 3. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. Seller Inventory # 0073381063-7-1
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Marketing: The Core
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00102539133
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Marketing : The Core
Published by
McGraw-Hill Higher Education, 2008
ISBN 10: 0073381063
ISBN 13: 9780073381060
Used
Softcover
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. 3rd Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 4100642-6
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Marketing: The Core
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0073381063I3N00
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Marketing: The Core
Seller: Goodwill, Brooklyn Park, MN, U.S.A.
Seller rating 4 out of 5 stars
Condition: good. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May include "From the library of" labels. Shrink wrap, dust covers, or boxed set case may be missing. Item may be missing bundled media. Seller Inventory # MINV.0073381063.G
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Marketing: The Core
Seller: HPB-Red, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_467569458
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Marketing: The Core
Seller: Rebooksellers, Tequesta, FL, U.S.A.
Seller rating 5 out of 5 stars
paperback. Condition: Good. 1 PAGE HAS HEAVY HIGHLIGHTING, REST OF BOOK IS CLEAN AND VERY NICE. See our picture for exact item you will receive. All items ship within 24 hours. Packaging is 100% Recyclable. Most items purchased from Charitable organizations. A portion of each sale is also donated to a monthly charity, check your package for this month's charity. Reuse-Recycle-Rebook! Seller Inventory # 2510P-2299A-37E
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Marketing The Core: 3rd Edition
Seller: a2zbooks, Burgin, KY, U.S.A.
Seller rating 5 out of 5 stars
Softcover. Condition: Good. Third Edition. Text appears to have highlighting. Cover appears to have cover wear and corner bumps. Spine has some wear and bumps too. 490 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0073381063. ISBN/EAN: 9780073381060. Pictures of this item not already displayed here available upon request. Inventory No: 1561044132. Seller Inventory # 1561044132
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Marketing The Core: 3rd Edition
Seller: a2zbooks, Burgin, KY, U.S.A.
Seller rating 5 out of 5 stars
Softcover. Condition: Good. Third Edition. Text appears clean but may have minor marking and or highlighting. Cover appears to have considerable cover wear and corner bumps, with rubbing to edges and corners. Spine has some wear and bumps too. 490 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0073381063. ISBN/EAN: 9780073381060. Pictures of this item not already displayed here available upon request. Inventory No: 1561062712. Seller Inventory # 1561062712