Communication Works - Softcover

Gamble, Michael; Gamble, Teri

Softcover

ISBN 10: 0073033510 ISBN 13: 9780073033518

Publisher: McGraw-Hill Inc.,US, 1999

Synopsis

This edition features a new streamlined presentation plus a new chapter on mass communication. Other changes include an expanded section on new technologies, Internet and critical thinking exercises, and the coverage now includes new research and examples in culture.

About this title

From the Publisher

The new Communication Works CD-ROM 1.0 is fully integrated with the textbook. Icons in the margins guide students to one of the following interactive tools:

Communication Concepts Video Clips - six 5-minute communication segments that help illustrate key points in the text

Self Quizzes - 10 questions per chapter to reinforce key concepts from the chapter

Glossary Flashcards - key terms from the text to help students quiz themselves

PowerPoint Tutorial - a tool to guide students through the process of using PowerPoint

Guide to Electronic Research - a learning aid providing an in-depth look at using a computer and the Internet as a research tool

Internet Primer - a refresher course about the basics of computer and Internet use

Study Skills Primer - tips and advice that help students take maximum advantage of all that college has to offer

Learning Assessment - helps students identify better ways to learn

Links to the text-specific Online Learning Center

COMPING GUIDELINE: Sample to the introduction to communication or oral communication course.
Updated coverage of culture reflects new research in this field.
Chapter 10: "Interviewing: From Both Sides of the Desk," a new chapter, covers "Preparing cover letters", "Stages of the interview", "The interviewer", "Diversity and the interview", "Technology and the job search" and more.
A new running glossary throughout the text helps students identify key terms.
New boxes called "E-Search" give students the opportunity to consider how technological innovations are changing communication. (Example of an E-Search box: Groups at the Speed of Light)
Lively, literate examples and down-to-earth practical advice appeal to instructors and students alike.
Chapter 9: 'Person to Person' has been revised to focus on relationships in context - Work, Family, Health, etc.
Updated with recent research
"Listen to me; View me; Read me" found at the end of each chapter, gives students the opportunity to integrate their interests in music, literature, and/or film with course content. (Example: commentary on Bjork and "Life is Beautiful")
The text continues to have an interactive style that engages students in their own learning.

About the Author

Teri Kwal Gamble and Michael W. Gamble both have their doctoral degrees in communication from New York University. Teri is a full professor of communication at the College of New Rochelle, and Michael is a full professor of communication at New York Institute of Technology in Manhattan. Both are award-winning teachers and have conducted seminars and short courses for numerous business and professional organizations across the United Sates. They are co-authors of several books including Public Speaking in the Age of Diversity, Contacts, Literature Alive and Sales Scripts that Sell. In recent years they have been actively involved in teaching communication skills to sales and marketing representatives for a number of corporations. In addition to the basic communication course, Teri and Michael have a wide interest in communication studies and have developed and taught a variety of graduate and undergraduate courses including gender and communication, leadership and team building, conflict management and negotiation, public relations and public relations writing, organizational communication, communication theory, communication law and ethics, writing for organizations, legal communication and trail consulting, sales communication, and the communication consultant as entrepreneur. Teri and Michael live in New Jersey. Their children have grown up with this text. Twenty-five year old Matthew is now a Doctoral Candidate in Molecular and Cell Biology preparing a dissertation in the field of transcription, and nineteen-year old Lindsay is a Division I Scholar/Athlete playing Soccer for a Big East university while she is pursuing a degree in Marketing and Entrepreneurship.

About this edition

• Publisher: McGraw-Hill Inc.,US
• Publication date: 1999
• ISBN 10: 0073033510
• ISBN 13: 9780073033518
• Binding: Paperback
• Edition number: 6
• Number of pages: 480