A shorter, but comprehensive version of "Basic Marketing", 11th edition. New material is retained, but excess verbiage and detailed explanations are paired down.
"synopsis" may belong to another edition of this title.
Seller: Gulf Coast Books, Cypress, TX, U.S.A.
hardcover. Condition: Fair. Seller Inventory # 0072935898-4-36279054
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Hardcover. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0072935898I5N00
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 252953-75
Seller: Library House Internet Sales, Grand Rapids, OH, U.S.A.
Hardcover. Condition: Good. No Jacket. Solid binding. Boards are moderate to severely edgeworn. Please note the image in this listing is a stock photo and may not match the covers of the actual item. Book. Seller Inventory # 123683311
Seller: Campus Bookstore, Denton, TX, U.S.A.
hardcover. Condition: Good. May contain highlighting/underlining/notes/etc. May have used stickers on cover. Access codes and supplements are not guaranteed to be included with used books. Ships same or next day. Expedited shipping: 3-5 business days, Standard shipping: 4-14 business days. Seller Inventory # mon0000125260