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This text provides a clear study of the process of public relations with a strong theoretical basis and balanced tone. It focuses throughout on technology and public relations. The text is accompanied by a CD-ROM with video interviews of leaders in the PR field.
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About the Author:
DAN L. LATTIMORE is Professor and Chairman of the Journalism Department at Memphis State University, Tennessee.
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- PublisherMcGraw Hill Higher Education
- Publication date2003
- ISBN 10 0072935316
- ISBN 13 9780072935318
- BindingPaperback
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Public Relations for the Information Age with Olc Card
Published by
McGraw Hill Higher Education
(2003)
ISBN 10: 0072935316
ISBN 13: 9780072935318
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Paperback
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Book Description Paperback. Condition: New. Public Relations for the Information Age with Olc Card Brand new item sourced directly from publisher. Packed securely in tight packaging to ensure no damage. Shipped from warehouse on same/next day basis. Seller Inventory # 1111-9780072935318
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