Synopsis
"General Management: Processes and Action" by David Garvin focuses on implementation, and the way that general managers get things done. Typically, they work through processes like strategic planning, business planning and budgeting to move their organizations forward. A deeper understanding of the skills necessary to influence the design, direction and functioning of processes is essential to effective management. The aim of the "General Management" is to develop in students a deeper understanding of these activities and their links to performance. The author, David Garvin, is known for his cases. His cases are currently being used at such schools as Wharton, Stanford, Columbia and MIT.
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About the Author
David A. Garvin is the C. Roland Christensen Professor of Business Administration at the Harvard Business School.
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General Management: Process and Action : Text and Cases: Processes and Action
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General Management: Processes and Action
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McGraw-Hill/Irwin (edition 1), 2001
ISBN 10: 0072432411
ISBN 13: 9780072432411
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General Management: Processes and Action
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General Management: Processes and Action
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General Management: Processes and Action
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General Management: Processes and Action
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General Management: Process and Action : Text and Cases: Processes and Action Garvin, David A.
Seller: online-buch-de, Dozwil, Switzerland
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