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Synopsis
This work offers coverage of consumer behaviour including psychological, social and managerial implications. There are cases at the end of each major section of the text. The cases can be read in class and used to generate discussion of a particular topic.
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Consumer Behavior: Building Marketing Strategy (with DDB Needham Data Disk)
Seller: -OnTimeBooks-, Phoenix, AZ, U.S.A.
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Condition: good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. Seller Inventory # OTV.0072416882.G
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Consumer Behavior 8th
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McGraw Hill College, Boston, MA, 2000
ISBN 10: 0072416882
ISBN 13: 9780072416886
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Hardcover. Condition: Very Good. 8th Edition. With New 3.5 inch disk un-opened. All pages are clean except for number written inside front cover. Quantity Available: 1. ISBN: 0072416882. ISBN/EAN: 9780072416886. Pictures of this item not already displayed here available upon request. Inventory No: ABE417286498. Seller Inventory # ABE417286498
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Consumer Behavior: Building Marketing Strategy
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Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In poor condition, suitable as a reading copy. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1800grams, ISBN:9780072416886. Seller Inventory # 8991536
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Consumer Behavior
Seller: Revaluation Books, Exeter, United Kingdom
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Hardcover. Condition: Brand New. 8th har/dsk edition. 10.25x8.25x1.00 inches. In Stock. Seller Inventory # 0072416882
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