Items related to Business Research Methods
Synopsis
This text offers coverage of the fundamentals of research concepts and practical applications.
"synopsis" may belong to another edition of this title.
From the Publisher
Enhanced Managerial Decision Making - business focus has been integrated throughout the text. Chapter vignettes have been updated and international examples have been added throughout the text, emphasizing the international scope of business today. Students get a more "real-world" approach to business research topics and how they are used in business, which better prepares them for the workplace.
Enhanced Interpretation of Data - Updated Measurement and Multivariate Chapters. This provides students with an enhanced experience in the interpretation of data; the authors explain what the data means by focusing on the analysis of the data through the use of new examples and clearer explanations.
Organization of topics. Previously chapter 15 included both Data Preparation and preliminary Analysis; as a response to reviewer comments, these topics have been separated into two separate chapters making it easier for instructors to teach and assign to students.
2-Color design: as a response to reviewer feedback, the text has a more modern two-color design that is more pleasurable for students to read.
Enhanced Website: provides more downloadable ancillaries for students and instructors, additional Web research tools are also available for students.
Case Studies: Pam Schindler and Don Cooper bring their valuable consulting experience into the classroom through the use of rich case studies that are integrated into the text. Students are afforded a richer, in-depth, real-world experience in class.
SPSS Software packaging option: this commercial software tool is widely used in business. The student software version allows students an opportunity to gain experience with this tool and apply it to the applications in the text.
"About this title" may belong to another edition of this title.
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Business Research Methods
Published by
McGraw-Hill College (edition 7th), 2001
ISBN 10: 0072407417
ISBN 13: 9780072407419
Used
Hardcover
Seller: BooksRun, Philadelphia, PA, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. 7th. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 0072407417-11-1
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Business Research Methods
Seller: HPB-Red, Dallas, TX, U.S.A.
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hardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_387768328
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Business Research Methods
Seller: The Maryland Book Bank, Baltimore, MD, U.S.A.
Seller rating 5 out of 5 stars
hardcover. Condition: Very Good. 7th. Used - Very Good. Seller Inventory # 18-H-6-0027
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Business Research Methods
Published by
McGraw Hill Higher Education, 2001
ISBN 10: 0072407417
ISBN 13: 9780072407419
Used
Softcover
Seller: Hamelyn, Madrid, M, Spain
Seller rating 5 out of 5 stars
Condition: Good. : Este libro ofrece una cobertura exhaustiva de los fundamentos de la investigación y sus aplicaciones prácticas. Escrito por Donald R. Cooper y Pamela S. Schindler, el texto está diseñado para estudiantes y profesionales que buscan comprender y aplicar métodos de investigación en el ámbito empresarial. Incluye referencias bibliográficas e índice, y está disponible en inglés. EAN: 9780072407419 Tipo: Libros Categoría: Negocios y Economía|Tecnología|Educación Título: Business Research Methods Autor: Donald R. Cooper| Pamela S. Schindler Editorial: McGraw Hill Higher Education Idioma: en Páginas: 768 Formato: tapa dura Año de publicación: 2001. Seller Inventory # Happ-2025-11-27-a3472862
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Business Research Methods, 7th
Published by
McGraw-Hill Irwin, Boston, MA, 2001
ISBN 10: 0072407417
ISBN 13: 9780072407419
Used
Hardcover
Seller: a2zbooks, Burgin, KY, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: As New. 7th Edition. Book is New, has a tiny tear on the upper spine, otherwise in very nice condition. Includes Sealed CD Multiple copies available this title. Quantity Available: 3. ISBN: 0072407417. ISBN/EAN: 9780072407419. Pictures of this item not already displayed here available upon request. Inventory No: 1560787049. Seller Inventory # 1560787049
Stock Image
Business Research Methods, 7th
Published by
McGraw-Hill Irwin, Boston, MA, 2001
ISBN 10: 0072407417
ISBN 13: 9780072407419
New
Hardcover
Seller: a2zbooks, Burgin, KY, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: New. 7th Edition. Book is New, Excellent condition. Includes Sealed CD Multiple copies available this title. Quantity Available: 4. ISBN: 0072407417. ISBN/EAN: 9780072407419. Pictures of this item not already displayed here available upon request. Inventory No: 1560787048. Seller Inventory # 1560787048