How to Sell Anything on Yahoo!...And Make a Fortune!: Build and Run a Successful Online Business with Yahoo!® Shopping - Softcover

Mcgrath, Skip

Softcover

ISBN 10: 0072262796 ISBN 13: 9780072262797

Publisher: McGraw-Hill Professional, 2006

Synopsis

The book that puts online sellers in touch with Yahoo!’s 237 million users

Yahoo! is the third most active shopping site on the Internet and this hands-on guide makes it easy for anyone to start selling on Yahoo! in no time. How to Sell Anything on Yahoo! . . . And Make a Fortune! explains:

• What it takes to set up a Yahoo! Store that’s popular and profitable
• How to take advantage of Yahoo! Web hosting, sponsored searches, and affiliate programs
• Registration of domain names and how to use Yahoo!’s business mail services

If you are an entrepreneur or small business owner looking to make Yahoo! part of your online retail strategy, you need this book.

About this title

About the Author

Skip McGrath is successful online commerce entrepreneur and a certified eBay Trading Assistant. He operates three e-commerce Web sites.

Dennis L. Prince is a leading authority on online selling. He is the author of the bestselling How to Sell Anything on eBay...and Make a Fortune!, as well as half a dozen other books about online commerce.

From the Back Cover

Turn your products into profit on Yahoo!--the world's #1 Internet destination

With more than 240 million users, Yahoo! is the most trafficked Internet destination in the world and among the top online shopping sites-enabling customers to locate and purchase exactly what they want quickly and easily. Now you can create a successful and profitable Web-based business with little or no start-up costs using Yahoo! Merchant Solutions and reach millions of buyers across the globe using this hands-on money-making guide.

Whether you want to supplement your income, extend a retail business, or create a fulltime job from home, How to Sell Anything on Yahoo! ... and Make a Fortune! gives you everything you need to get started, get noticed, and get profitable.

• Type, point, and click your way to your own online store
• Use the power of Yahoo! Web hosting, sponsored searches, and affiliate programs
• Skillfully create and manage your product listings using the Catalog Manager
• Easily handle mass uploads of multiple product items and images
• Register domain names and establish a Web address for your storefront
• Maximize up selling and cross selling techniques to increase your orders and your profits
• Use the Yahoo Store Editor to design your store to suit your needs
• Establish easy-to-use order forms and checkout settings
• Provide a comfortable customer service experience and encourage repeat business

Edition details

• Publisher: McGraw-Hill Professional
• Publication date: 2006
• Language: English
• ISBN 10: 0072262796
• ISBN 13: 9780072262797
• Binding: Paperback
• Number of pages: 264