Chart a course for success in the fertile terrain of BRIC investing!
The world’s largest and fastest-growingemerging markets are those of the BRICnations—Brazil, Russia, India, and China.Combined, these countries house more than40 percent of the world’s population, andtheir respective GDPs are growing at animpressive rate.
This economic success comes partly from atrend toward good corporate governance, aconcept virtually unheard of in these fournations just a decade ago. Still, the BRICshave a long way to go. Corruption, doubledealings,and other conflicts of interest areregular business practices for far too manycompanies. Although investing in BRICnations can be wildly profitable, you mustfamiliarize yourself with the realities oftheir corporate governance to avoid catastrophe.
With Investing in BRIC Countries, youare equipped with the best available toolfor detecting the signs of poor governance.Edited by Standard & Poor’s® equityresearch and governance group, it detailsthe group’s highly successful approach toanalyzing risks in emerging economies.Withcase studies illustrating the effectiveness ofcorporate governance scrutiny, Investingin BRIC Countries examines the economicstructure and governance status of eachBRIC nation—and then explains how to:
As the financial crises in Mexico, Russia,and Asia during the 1990s prove, corporategovernance is the pivot on which anemerging market’s success or failure hinges.Before entering one or more BRIC markets,perform the due diligence they require.
Investing in BRIC Countries is the besttool available for mitigating your exposureto risky deals and other problems that canarise when dealing with international companies.
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The definitive guide to evaluatingcorporate governance in theworld’s largest emerging markets
Investing in Brazil, Russia, India, and China is a whole new game. Inorder to avoid nightmare scenarios, you have to inform yourself aboutthe corporate governance problems rampant in BRIC companies—generalcorruption, weak boards of directors, individual shareholders wieldingundue influence, and other critical conflicts of interest. You’ll find, though,that the benefits are well worth it.
Investing in BRIC Countries explains:
Written by two high-level figures at Standard & Poor’s® who apply theircompany’s own methods and processes, this is a detailed road map toanalyzing corporate governance in the world’s top emerging markets, helpingyou make sound decisions and proper evaluations prior to investingin them.About the Author:
Svetlana Borodina is director of corporategovernance at Standard & Poor’s® EquityResearch in Moscow. She served in a numberof senior executive positions in theareas of investor relations and financialcommunications with TNKBP and Sibneftoil companies.
Oleg Shvyrkov is associate director forStandard & Poor’s® Governance Servicesgroup and serves as lead analyst on corporategovernance scores and GAMMAscores at MTS, MDM Bank, EroChem, andother companies in Russia, Kazakhstan,and Brazil. The authors live in Moscow, Russia.
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