The Power to Predict: How Real Time Businesses Anticipate Customer Needs, Create Opportunities, and Beat the Competition (BUSINESS BOOKS) - Hardcover

RANADIVE

Hardcover

ISBN 10: 0071450149 ISBN 13: 9780071450140

Publisher: McGraw Hill, 2006

Synopsis

In the mid 1980s systems integration visionary Vivek Ranadivé broke the real-time information barrier and helped to digitize Wall Street. With his international bestseller The Power of Now, he helped usher in the real-time business revolution of the late 1990s. Now with this groundbreaking new book, Ranadivé brings news of the next big leap in business systems evolution-The Power to Predict.

Real-time business gives companies the ability to monitor and react to changes and address problems as they occurr. But no matter how sophisticated their information-gathering and data mining systems are, they're still playing catch-up. In The Power to Predict, Ranadivé forecasts the next step in achieving breakthrough business performance, a new approach he calls Predictive BusinessTM: the ability to anticipate business problems and opportunities and to act preemptively. Predictive Business allows companies to take real-time information, correlate it with historical patterns, and recognize events that hold tremendous profit potential.

In an effort to stay ahead of the curve, a handful of companies have been quietly making the transition from reactive organizations to proactive, anc are well-suited for a customer-centric business paradigm. Ranadive takes us inside a number of these companies-including Amazon, Pirelli, Harrah's, E. & J. Gallo, Wal-Mart, and 7-Eleven--to show how they are making that transition, and are able to:

• Anticipate customer needs and be ready satisfy them the minute they emerge
• Be prepared for sudden events such as a power outage, spikes in demand for a product or service, logistic issues due to changing weather patterns, or evolving customer requirements

In The Power to Predict you'll discover how your company can accomplish these goals by continuously matching real-time events with historical patterns to improve business processes. Just as important, you'll get expert insight to improve business processes and advice on what it will take to align your company's resources, technology, and culture into an unstoppable, world-class Predictive-Business.

About this title

About the Author

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

From the Back Cover

A quiet revolution is underway that will forever change the way business is done

In The Power to Predict, real-time business pioneer Vivek Ranadivé breaks the code of silence to bring you news from the frontlines of the "Predictive Business"(TM) revolution, and, more importantly, to show you what you'll need to do to prepare your company for the shape of things to come.

Ranadivé fills you in on how Harrah's, Pirelli, E & J Gallo, and other leading-edge firms are making the transition from an event-driven real-time business model to a predictive one, which will help you cultivate new levels of customer loyalty.

"In the future, every company must be able to recognize what is coming early enough to take evasive action or steer toward an emerging opportunity. The Power to Predict challenges managers to think about the use of technology and information to augment historical analysis and business intelligence to produce better results." --Frederick W. Smith, Chairman & CEO, FedEx (from the foreword)

"Every global organization is challenged to manage increased complexity. Ranadivé's vision for embracing your assets serves as a guide for proactively managing threats and opportunities."--Indra Nooyi, President & Chief Financial Officer, PepsiCo, Inc.

"Once again, Vivek Ranadivé shows the path to the next wave of corporate growth. The Power to Predict will enable new dimensions to businesses in the future."--Nandan M. Nilekani, CEO, Infosys Technologies Ltd.

"As technological innovation, real-time information and globalization act on all organizations to reduce competitive advantages, how do you continue to differentiate yourself? The Power to Predict shows how leading business thinkers have successfully challenged and transformed their organizations."--Thomas H. Glocer, CEO, Reuters Group PLC

"Vivek's book is a must-read for businesspeople trying to stay ahead of the surging onslaught of technology in all markets, everywhere."--Marc Andreessen, Chairman and Co-founder, Opsware Inc.

Edition details

• Publisher: McGraw Hill
• Publication date: 2006
• Language: English
• ISBN 10: 0071450149
• ISBN 13: 9780071450140
• Binding: Hardcover
• Number of pages: 254