Items related to How to Make the Most of Every Media Appearance
Synopsis
This work includes tips for saying the right things when the cameras are rolling and the reporters are taking notes. In today's media-saturated business arena, "good press" is vital for everything from proactive public relations to post-disaster damage control. One wrong move, or slip of the tongue, can be fatal. "How to Make the Most Out of Every Media Appearance" shows anyone how to face the public through the media, and represent his or her business or industry with poise, confidence, and the ability to deliver a positive message without being sidetracked or distracted. Written by George Merlis, an Emmy-award-winning network television producer and top media trainer, this situation-specific book is filled with fascinating examples of how to say the right-and wrong-thing. It outlines a step-by-step program for: defining a message and making it media-friendly; understanding what a media outlet is really looking for; concisely and accurately delivering a message-and no more.
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About the Author
George Merlis an Emmy awardwinner, is the former executive producer of "Good Morning America", "CBS Morning News," and other network programs. He has been involved with more than 10,000 interviews and on-camera demonstrations.
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How to Make the Most of Every
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
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Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00101574895
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How to Make the Most out of Every Media Appearance
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
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Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0071416714I4N00
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How to Make the Most out of Every Media Appearance
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Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0071416714I3N00
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How to Make the Most out of Every Media Appearance
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0071416714I3N00
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How to Make the Most out of Every Media Appearance
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Condition: very_good. Gently read. May have name of previous ownership, or ex-library edition. Binding tight; spine straight and smooth, with no creasing; covers clean and crisp. Minimal signs of handling or shelving. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships USPS Media Mail. Seller Inventory # OTV.0071416714.VG
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How to Make the Most out of Every Media Appearance by Merlis, George
Seller: GOMEDIA, Glendale, CA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Like New. /INSCRIBED BY THE AUTHOR ON THE TITLE PAGE/LIGHT EDGE WEAR/OTHERWISE FINE/. Signed. Seller Inventory # SKU0002936