New Maximarketing - Softcover

Rapp, Stan; Collins, Thomas L.

 
9780071342513: New Maximarketing

Synopsis

This updated guide shows marketers and advertisers in manufacturing, service firms, retailing and direct marketing how to examine and maximize every step in the marketing process, to reach customers directly, and seize competitive advantage.

"synopsis" may belong to another edition of this title.

Synopsis

This updated guide shows marketers and advertisers in manufacturing, service firms, retailing and direct marketing how to examine and maximize every step in the marketing process, to reach customers directly, and seize competitive advantage.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780071146708: The New Maximarketing

Featured Edition

ISBN 10:  0071146709 ISBN 13:  9780071146708
Publisher: McGraw-Hill Education (ISE Editi..., 1996
Softcover