Operations Management for Competitive Advantage

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9780071260480: Operations Management for Competitive Advantage

"Chase, Jacobs and Aquilano: Operations Management for Competitive Advantage, 11/e (CJA)" provides a current and thorough introduction to the concepts, processes, and methods of managing and controlling operations in manufacturing or service settings. The text provides comprehensive coverage, from high-tech manufacturing to high touch services with a balanced treatment. "Chase, Jacobs, and Aquilano" also thoroughly integrates and discusses current issues such as globalization; supply chain strategy, E-business, and ERP. The concepts are illustrated by using abundant real world examples, articles, illustrations, problems and cases. Technology is integral to the success of this course, as such, CJA also provide students and instructors with an innovative array of leading edge technology learning and teaching tools.

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About the Author:

Richard B. Chase is Director of the Center for Operations Management Research and Education at USC. He is widely published in both books and academic journals and is considered one of the top service "gurus" in the field. He is on the Editorial Advisory Board of the Journal of Operations Management, an Advisor to Production and Operations Management journal, and a Fellow of the Decision Sciences Institute. F. Robert Jacobs is currently department chairman at Indiana University. He has a PH.D from Ohio State and is past Vice President of the Decision Sciences Institute, Information Technology Coordinator for Decision Sciences Institute for 1997, as well as Associate Editor on the board of the Journal of Operations Management. Nicholas Aquilano is retired from the University of Arizona but is providing a critical eye to the revision. A UCLA grad and Buffa student.

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