Techniques of Financial Analysis: WITH Financial Genome Passcode Card: A Guide to Value Creation

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9780071213202: Techniques of Financial Analysis: WITH Financial Genome Passcode Card: A Guide to Value Creation

The unique, central concept of Techniques of Financial Analysis is the "business system," an effective and intuitive way of visualizing the key areas of the typical business organization, and the related investment, operating, and financing decisions that drive its performance and value. This cash flow model (see Chapter 1) serves as the basic structure to which all analytical concepts and tools are related, so that the student is always aware of the larger operational and strategic context in which these techniques should be applied to properly understand the process of successful value creation in a business. Such contextual insight is critical in a specialized subject like financial analysis, which is generally taught in a dry, accounting-oriented fashion.The presentation has always been kept up-to-date and is carefully designed to help the reader visualize the linkage between management decisions and financial performance and value. Very importantly, the book demonstrates the modern requirement to distinguish between cash flow (economic) and accounting-based analysis. It helps the reader to interpret financial reports, develop integrated financial projections, understand basic financial modeling, evaluate business investment decisions, develop the implications of financing choices, derive the value of a business or a security, and understand the support role of economic analysis in achieving shareholder value creation. Every technique and measure is described and demonstrated in the context of the underlying key financial and economic concepts, but without delving into theoretical abstraction.

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About the Author:

Erich A. Helfert (San Mateo, CA) is an internationally recognized management consultant in corporate finance, strategic planning, and executive education in financial/economic decision making and shareholder value creation. Dr. Helfert is chairman and co-founder of Modernsoft, Inc., San Mateo, CA, developers of Financial Genome, advanced interactive financial analysis and business modeling software, which is complementary to Techniques of Financial Analysis.

Review:

Dr. Erich Helfert's work has become a classic, and he has been of substantial help to my company with respect to teaching our people how to think about the numbers which drive our company. -- Robert J. Saldich, President and Chief Executive Officer, Raychem Corporation; July 1997

Dr. Helfert's book and his teachings go a long way toward removing the mystery from the financial workings of an enterprise. His approach allows managers from all areas of the business to understand how their decisions impact shareholder value. -- Stephen E. Frank, President and Chief Operating Officer, Southern California Edison; March 15, 1999

Erich Helfert has contributed to the development of financial skills of TRW managers through his case study preparation and presentations, his book Techniques of Financial Analysis, and his instruction. He continues to be included as a highly rated faculty member in TRW's management development programs. -- Peter S. Hellman, President and Chief Operating Officer, TRW Inc.; May 1996

Erich Helfert has played an instrumental role in teaching HP managers of both financial and non-financial backgrounds in our long-standing Functional Management Program. His excellent financial overviews and simplified models effectively broaden our managers' understanding and ownership of their fiscal responsibility to HP and our shareholders. -- Robert P. Wayman, Executive Vice President, Chief Financial Officer, Hewlett-Packard Company; December 1997

Erich Helfert possesses a rare ability to make financial concepts understandable to individuals who lack a financial background. As a result we had Dr. Helfert conduct shareholder value creation classes for all senior managers, and create a shareholder value course for all other salaried and hourly employees. The results of these efforts exceeded our high expectations. -- L. Pendleton Siegel, Chairman and Chief Executive Officer, Potlatch Corporation; February 1999

Erich Helfert's Techniques of Financial Analysis is a bona fide treasury for executives, managers and entrepreneurs who need to understand financial management. I have used and recommended this great work in both corporate and university programs for more than ten years. Erich Helfert possesses unique abilities to make clear the arcane that frequently enshrouds topics of financial management. -- Allen B. Barnes, Provost, IBM Advanced Business Institute; March 1, 1999

Erich Helfert's writing and teaching have become a mainstay in our 'Renewal Series' at AMOCO. This series, in its third year and directed at the top 3,500 leaders/managers in AMOCO world-wide, is an aggressive approach at helping to transform our culture through the use of early educational interventions that cascade through the organization. Erich's business and strategic sense have been recognized as valuable guides to our process. -- William H. Clover, Ph.D., Manager of Training and AMOCO Learning Center; January 1996

We have received favorable feedback from our management team as to the timeliness and importance of the Shareholder Value sessions facilitated by Dr. Helfert for 3M. His ability to make financial concepts understandable to non-financial managers was documented, and his credibility and content added significantly to the success of our educational effort. Shareholder value concepts helped people understand why the recent portfolio reorganization decisions--a significant departure from past practices--were necessary. -- Giulio Agostini, Senior Vice President, Finance and Office Administration, 3M Corporation; Sept. 1997

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