Items related to Applications in Basic Marketing 1998-99

Applications in Basic Marketing 1998-99 - Softcover

Perreault Jr., William D.

 
9780071158411: Applications in Basic Marketing 1998-99
Softcover
ISBN 10: 0071158413 ISBN 13: 9780071158411
Publisher: McGraw-Hill Education (ISE Editions), 1998

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Synopsis

This volume presents a collection of readings on marketing gathered from the popular press during 1998 and 1999.

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Other Popular Editions of the Same Title

9780072864717: Applications in Basic Mktg 2005-2006: Clippings from the Popular Business Press

Featured Edition

ISBN 10:  0072864710 ISBN 13:  9780072864717
Publisher: Irwin/McGraw-Hill, 2006
Softcover