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Synopsis
This new book on service management sets the paradigm service management for the 1990's. An undergraduate text, it is distinguished by its unique focus on service management for competitive advantage and by its integration of the author's first-hand experience and research with numerous service firms. Jargon-free, it treats issues rigorously, contains the most recent data, and is soundly based on the most current scholarly thinking available in the service literature. Quantitative material is separated from conceptual material in the chapter supplements and final section of the text, but statistics is a prerequisite. It emphasises that success in a world-wide market is tied inextricably to quality, innovation, and growth and expansion. Its highly readable presentation is designed to appeal even to students with little business experience, and includes all real-world examples, quality end-of-chapter cases, exercises, and fully-worked examples.
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- PublisherMcGraw-Hill Education (ISE Editions)
- Publication date1994
- ISBN 10 0071133127
- ISBN 13 9780071133128
- BindingPaperback
- LanguageEnglish
- Number of pages480
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Service Management for Competitive Advantage
Published by
McGraw-Hill Education (ISE Editions) 01/04/1994, 1994
ISBN 10: 0071133127
ISBN 13: 9780071133128
Used
Softcover
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Seller rating 5 out of 5 stars
Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780071133128
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Stock Image
Service Management for Competitive Advantage
Published by
McGraw-Hill Education (ISE Editions) 01/04/1994, 1994
ISBN 10: 0071133127
ISBN 13: 9780071133128
Used
Softcover
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780071133128
Quantity: 1 available
Stock Image
Service Management for Competitive Advantage
Published by
McGraw-Hill Education (ISE Editions), 1994
ISBN 10: 0071133127
ISBN 13: 9780071133128
Used
Softcover
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-H-011-02003
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