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Synopsis
This work, complete with cases, features coverage of core concepts in strategic management. It offers fully integrated treatment of business ethics, small businesses and entrepreneurships, as well as full-chapter coverage of global strategic management. Theory and concepts are brought to life through numerous current examples drawn from a wide variety of organizations. The book's collection of 36 cases includes a mix of original author-written cases and additional classic and contemporary cases based on a variety of industries and organization types. Drawing on a broad range of academic research, it stresses strategic management as a set of skills and a way of thinking that must be developed by all managers.
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About the Author
Alex Miller, University of Tennessee.
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Strategic Management (Paperback Split)
Seller: Peak Pearl LLC, Holly Springs, NC, U.S.A.
Seller rating 3 out of 5 stars
Soft cover. Condition: As New. 2nd Edition. Like new, never been used. Seller Inventory # D9780070429918