Sales Management: Concepts, Practices and Cases (MCGRAW HILL SERIES IN MARKETING) - Hardcover

Johnson, Eugene M.; Etc.

 
9780070326378: Sales Management: Concepts, Practices and Cases (MCGRAW HILL SERIES IN MARKETING)
Hardcover
ISBN 10: 0070326371 ISBN 13: 9780070326378
Publisher: McGraw-Hill Inc.,US, 1986

This specific ISBN edition is currently not available.

Synopsis

The authors emphasise the dynamic nature of sales management and its need to function in a constantly changing environment. Topics covered include, the personal selling function, planning the sales effort, and directing the sales force. Second revised edition.

"synopsis" may belong to another edition of this title.

Publisher
McGraw-Hill Inc.,US
Publication date
1986
Language
English
ISBN 10 
0070326371
ISBN 13 
9780070326378
Binding
Hardcover
Number of pages
596

Other Popular Editions of the Same Title

9780070326521: Sales Management: Concepts, Practices and Cases (MCGRAW HILL SERIES IN MARKETING)

Featured Edition

ISBN 10:  0070326525 ISBN 13:  9780070326521
Publisher: McGraw-Hill Inc.,US, 1993
Hardcover