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Synopsis
James Fitzsimmons' 1982 McGraw-Hill text, "Service Operations Management", the first book on the topic, defined the field of service operations management. Fitzsimmons is now senior author of an all new 1994 service management text which sets the paradigm for service management for the 1990s. This junior/senior/graduate text is distinguished by its unique focus on service management for competitive advantage and by its integration of the author's first-hand experiences and research with numerous service firms. Its highly readable presentation is designed to appeal even to students with little business experience.
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- PublisherMcGraw-Hill Inc.,US
- Publication date1993
- ISBN 10 0070212171
- ISBN 13 9780070212176
- BindingHardcover
- LanguageEnglish
- Number of pages480
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Service management for competitive advantage
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Service Management for Competitive Advantage.
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Service Management for Competitive Advantage (MCGRAW HILL SERIES IN MANAGEMENT)
Published by
McGraw-Hill College (edition ), 1993
ISBN 10: 0070212171
ISBN 13: 9780070212176
Used
Hardcover
Seller: BooksRun, Philadelphia, PA, U.S.A.
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Service Management for Competitive Advantage (MCGRAW HILL SERIES IN MANAGEMENT)
Published by
McGraw-Hill College (edition ), 1993
ISBN 10: 0070212171
ISBN 13: 9780070212176
Used
Hardcover
Seller: BooksRun, Philadelphia, PA, U.S.A.
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Service Management for Competitive Advantage
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Hardcover. First ition edition. Very Good/No Jacket (35372) No jacket, believed as issued. Hardcover, very good condition, w. ltly rubbed wraps, lt marks. V. ltly slanted sp, ltly bumped sp base, v. ltly bumped bottom corners. Ltly tanned p. edges. Creaky fr hinge. Sig on ffep, o/w cln, tight, unmarked. 462. Seller Inventory # 35372
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Service Management for Competitive Advantage (MCGRAW HILL SERIES IN MANAGEMENT)
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Service Management for Competitive Advantage (MCGRAW HILL SERIES IN MANAGEMENT)
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