Broadcasting/Cable and beyond: An Introduction to Modern Electronic Media: Instructor's Manual (McGraw-Hill Series in Mass Communication) - Softcover

Dominick; Sherman

 
9780070179899: Broadcasting/Cable and beyond: An Introduction to Modern Electronic Media: Instructor's Manual (McGraw-Hill Series in Mass Communication)

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Synopsis

This exploration of the broadcasting and cable industries covers topics such as history, regulation, economics and career opportunities. A chapter new to this edition, "The O.J. Simpson Arrest and Trial - O.J. and TV", poses questions on what is ethical and where modern news priorities lie.

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