An inspiring resource for design students, professionals or anyone else who could benefit from a fuller appreciation of the design process, By Design vividly shows how design affects our most significant human activities. A network of engrossing stories illuminate the process as it applies to industrial design, interior design, fashion design, graphic design and the design of business and social situations. It is the perfect accompaniment to a broad area of foundation courses for designers-in-training. This new edition of the popular classic features updated examples of timeless ideas, illustrated in full colour. A concluding chapter discusses what has, and has not, changed since the first edition, examining design responses to radical technological development and shifting consumer demands. An elegant foreword by Paola Antonelli of the Museum of Modern Arts Department of Architecture and Design reintroduces the book to a fresh generation of readers.
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Ralph Caplan writes about design for both professional and consumer publications, speaks about design to both professional and general audiences and consults with designers and their clients. His articles have appeared in magazines and journals such as Design Quarterly, Interior Design, The New York Times and House and Garden, and his other books include The Design of Herman Miller and the forthcoming Cracking the Whip, a series of essays on design and its side effects. He has a wide-ranging client list that includes the American Institute of Architects, the Center of Advanced Research in Design, the Office of Charles Ray Eames, Herman Miller Inc., IBM, CBS, The Smithsonian Institution, Hallmark Cards and UNESCO. Many design schools, universities with design departments, museums and professional design societies have invited Caplan to speak. A former editor-in-chief of I.D. magazine, he is also a Director Emeritus of the International Design Conference in Aspen.
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Book Description Mcgraw-Hill, 1984. Paperback. Book Condition: New. Bookseller Inventory # P110070097771
Book Description Mcgraw-Hill, 1984. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service!. Bookseller Inventory # ABE_book_new_0070097771
Book Description Mcgraw-Hill, 1984. Paperback. Book Condition: New. First Edition. Bookseller Inventory # DADAX0070097771