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The Substance of Style: How the Rise of Aesthetic Value Is Remaking Commerce, Culture, and Consciousness - Hardcover

 
9780060186326: The Substance of Style: How the Rise of Aesthetic Value Is Remaking Commerce, Culture, and Consciousness
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An economics columnist for The New York Times considers how the rise in style choices is broadening consumer identity and increasing responsibility levels, arguing that aesthetic value is real and essential for creativity and personal growth.

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Review:
"Marvelously informative.Brightly argued.Even when Postrel's examples are familiar, the specifics can be eye-popping..It's groundbreaking." -- Atlantic Monthly

"A profoundly important book. The topic is absurdly under-studied; and Postrel has turned in a magnificent performance."--Tom Peters, author of In Search of Excellence

"A brilliant analysis ... After reading The Substance of Style, the world will literally look different to you."--Steven Pinker, Professor, MIT, and author of How the Mind Works and The Blank Slate

"[Postrel] connects a million seemingly disparate dots into a fresh, clear-eyed, persuasive picture of our culture circa 2003."--Kurt Andersen, author of Turn of the Century

"What a great read! It will heighten your awareness of our newly sculpted aesthetic world."--Karim Rashid, designer

"Provocative. . . demolishes the false dichotomy between substance and style."--Washington Post Book World

"Virginia Postrel . . . writes perceptively about everything on which her penetrating gaze alights."--George F. Will, Washington Post

"A work vast in its range, profound in its depth, rich in its detail."--Robert Venturi, architect

"Marvelously informative...Brightly argued...Even when Postrel's examples are familiar, the specifics can be eye-popping....It's groundbreaking."--Atlantic Monthly

A brilliant analysis ... After reading The Substance of Style, the world will literally look different to you. --Steven Pinker, Professor, MIT, and author of How the Mind Works and The Blank Slate"
About the Author:

Virginia Postrel writes an economics column for the New York Times and is the author of The Future and Its Enemies: The Growing Conflict Over Creativity, Enterprise, and Progress. She lives in Dallas, Texas.

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  • PublisherHarperCollins
  • Publication date2003
  • ISBN 10 0060186321
  • ISBN 13 9780060186326
  • BindingHardcover
  • Edition number1
  • Number of pages256
  • Rating

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9780060933852: The Substance of Style: How the Rise of Aesthetic Value Is Remaking Commerce, Culture, and Consciousness

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