From .Com to .Profit: Inventing Business Models That Deliver Value and Profit
Nick Earle; Peter G. W. Keen
ISBN 10: 0787954152 ISBN 13: 9780787954154
Published by Jossey-Bass, 2001
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About this Item
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May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0787954152I4N00
Synopsis:
This is a guide from e-strategists on how to make profit in the new world economy. The authors say we are in the midst of the first era of e-business, characterized by experimentation, vague or non-existent business models, and dubious value propositions. This era is driven by technology. The next era of e-business will be characterized by a focus on value creation built on business models that are sustainable and profitable. In this next era the key drivers will be: perfecting logistics; establishing long term customer relationships; harmonizing sales channels for customer benefits; building a power brand; transforming corporate capital and cost structure ;and ultimately becoming a value added intermediary.
About the Author: NICK EARLE is president of Hewlett-Packard's E-Services.Solutions organization, HP's in-house incubator. Earle and his team are responsible for driving the company's Internet strategy. Their mission includes forming strategic alliances with innovative companies that are building new business models for the Net economy. Earle was profiled in Fortune magazine as "HP' s New E-vangelist," where his role was said to represent "a revival of an HP tradition: embracing mavericks." PETER KEEN is president of Keen Innovations and Keen Education. He has served on the faculties of Harvard, Stanford, MIT, Wharton, Duke, and Fordham, as well as Delft, Stockholm, and the London Business School. He is the author of twenty books on business and IT strategy, and an advisory board member for a number of Internet companies.
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Bibliographic Details
Title: From .Com to .Profit: Inventing Business ...
Publisher: Jossey-Bass
Publication Date: 2001
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: No Jacket