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Heritage and Identity: Shaping the Nations of the North (Robert Gordon University Heritage Library) - Hardcover

 
9781873394557: Heritage and Identity: Shaping the Nations of the North (Robert Gordon University Heritage Library)

Synopsis

Was the shaping of nation states in Northern Europe governed by military might, or by Christian and democratic ideals? How has trade and cross-cultural exchange between Scandinavia and the British Isles shaped our historic identities, and what about the impact of global politics and marketing in recent times? These are some of the questions explored by the contributors in the context of forces that shape national identities today. Their analysis highlights the need for historical awareness when developing future cultural policy, brand profiles and marketing strategies. Looking back, Jesse Byock tells how democracy was first embraced in the north by the early settlers of Iceland, Bjorn Myhre delves into the unpredictability of historical interpretation, Edward Cowan discusses the role of 'battles and beddings' in relations across the North Sea, John Purkis writes about William Morris' fascination with Nordic culture, Stephen Harrison presents the 'winning ways' of product development and marketing by Manx National Heritage, whilst Chris Powell looks at 'Cool Britannia' today and Simon Anholt at national branding strategies. This is an inspirational book that sheds new light on old subjects, equally relevant for both public and private sector policy makers alike.

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About the Author

Magnus Fladmark is Professor Emeritus at Robert Gordon University where he started the Heritage Management Programme in 1992 following a public sector career in which he played a central role in many Scottish heritage initiatives and related government policy. A prolific writer, his advice has been widely sought both at home and abroad. His masters degree course is now taught in Russia, and he has laid the intellectual foundation for the Heyerdahl Institute.

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  • PublisherRoutledge
  • Publication date2002
  • ISBN 10 1873394551
  • ISBN 13 9781873394557
  • BindingHardcover
  • Edition number1
  • Number of pages352

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Fladmark, J. M. (Ed.)
Published by Donhead, 2002
ISBN 10: 1873394551 ISBN 13: 9781873394557
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9781873394557. Seller Inventory # 8449322

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Cloth. Condition: Fine. Dust Jacket Condition: Fine. This book contains papers papers presented at the 2001 Heritage Convention at The Robert Gordon University in England. The topics include a wide range of material on the early settlers of Iceland, Scandinavia, the British Isles, the North Sea, Greenland, the Vikings, and the Nordic culture of Scotland and Ireland. The book contains photographs, illustrations, maps, and references. This copy is SIGNED BY THE AUTHOR, inscribed on the half-title page, and is clean and solid. Signed by Author(s). Seller Inventory # 013611

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ISBN 10: 1873394551 ISBN 13: 9781873394557
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Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. J.M. FladmarkWas the shaping of nation states in Northern Europe governed by military might, or by Christian and democratic ideals? How has trade and cross-cultural exchange between Scandinavia and the British Isles shaped our historic identities, an. Seller Inventory # 597133577

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