In Beyond E-Business: Towards Networked Structures Paul Grefen returns with his tried and tested BOAT framework for e-business, now fully expanded and updated with the very latest overview of digitally connected business; from business models, organization structures and architecture, to information technology.
What used to be termed "e-business" is now simply business as usual. Today’s successful organizations are complex; they are part of dynamic business networks built on digital channels, going far beyond traditional e-business. This text provides invaluable insights of modern e-business integrated with networked business, going much further than the usual analysis of traditional e-business texts. Included is coverage of the Big Five―social media, mobile computing, big data, cloud computing, and the internet of things --as well as service-oriented business and technology.
This essential text provides a compact roadmap to networked e-business for engineering, information systems or business students as well as professionals in the field.
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‘Paul Grefen has a unique talent for describing complex ideas. He gives a thorough analysis of e-business by blending organizations, strategy, architecture and technology beautifully. This book is an invaluable resource for students of e-commerce and business professionals.’ - Akhil Kumar, Penn State University, USA
‘With his inspiring ideas Paul Grefen takes e-business to the next level to support an industry that is increasingly forced to transform to services dominancy.’ - Eric P. van der Linden MBA, SVP Architecture, DLL, the Netherlands
‘This is an outstanding text providing a concise and conceptually clear introduction to e-business systems in a world of connected and ubiquitous information technology. Explaining both business drivers and technology platforms, this book covers all major trends driving e-business and brings them together in a systematic way.’ - Heiko Ludwig, IBM Almaden Research, USA
Paul Grefen is Professor at the School of Industrial Engineering of Eindhoven University of Technology, the Netherlands. He has extensive teaching and research experience in electronic business, networked business processes and information systems, through which he has collaborated with many international business and research organizations.
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