Items related to Contemporary Business, Special Cover Edition
Synopsis
Boone & Kurtz: "Contemporary Business," 14th Edition 2012 Update delivers Introduction to Business solutions at the speed of business - providing much needed currency to events in the business world that make the news every day. This edition is the most current and comprehensive Introduction to Business product which builds on the wide array of new concepts from all aspects of the business world including marketing, management, accounting, finance, and economics.
The 14th Edition 2012 Update has the most up-to-date content on the market. Coverage of ethics in the book are enhanced by the revision of most "Solving an Ethical Controversy" Feature, in addition to updates on any references to ethical situations/corporate scandals referenced in the product. The book contains more practice and assessment questions; current content through the Weekly Updates Sites and Business Hot Topics; interactive tutorials through simulations; and engaging videos through Greensburg, KS continuing case.
"synopsis" may belong to another edition of this title.
About the Author
After a long and distinguished career, Louis E. "Gene" Boone passed away just before the publication of the 13th edition of CONTEMPORARY MARKETING. Over the years, students and colleagues at the University of Tulsa and the University of South Alabama and other schools in the U.S., Australia, and Europe were fortunate to be influenced by Gene's insights. Many marketing instructors knew Gene through his distinguished career and remember the numerous contributions that he made to business education. Gene was a pioneer of the marketing discipline and arguably the best and most creative business writer of his generation.
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- PublisherJohn Wiley & Sons
- Publication date2011
- ISBN 10 1118114078
- ISBN 13 9781118114070
- BindingPaperback
- Number of pages772
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Contemporary Business 14th Edition for Western District
Seller: Hawking Books, Edgewood, TX, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Very Good Condition. No CD/DVD(s) Included. Has some wear. Five star seller - Buy with confidence!. Seller Inventory # X1118114078X2
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Contemporary Business, Special Cover Edition
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Paperback. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 3.65. Seller Inventory # G1118114078I5N00
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Contemporary Business, Special Cover Edition
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 3.65. Seller Inventory # G1118114078I5N00
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Contemporary Business 14th Edition for Western District
Seller: 369 Bookstore _[~ 369 Pyramid Inc ~]_, Dover, DE, U.S.A.
Seller rating 4 out of 5 stars
Softcover. Condition: Good. Boone & Kurtz: \"Contemporary Business,\" 14th Edition 2012 Update delivers Introduction to Business solutions at the speed of business - providing much needed currency to events in the business world that make the news every day. This edition is the most current and comprehensive Introduction to Business product which builds on the wide array of new concepts from all aspects of the business world including marketing, management, accounting, finance, and economics.The 14th Edition 2012 Update has the most up-to-date content on the market. Coverage of ethics in the book are enhanced by the revision of most \"Solving an Ethical Controversy\" Feature, in addition to updates on any references to ethical situations/corporate scandals referenced in the product. The book contains more practice and assessment questions; current content through the Weekly Updates Sites and Business Hot Topics; interactive tutorials through simulations; and engaging videos through Greensburg, KS continuing case. Seller Inventory # AMPLE1118114078
Quantity: 1 available