This text describes the logic and process of cross-cultural research. It takes the reader through a study from developing a hypothesis through to sampling, measuring, coding and analysis. The authors show how to minimize difficulties with developing statements about patterns that may emerge and offer advice on how to use the Human Relations Area Files, a worldwide database of ethnographic information.
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The book's merits are easy to catalog: It is a detailed and comprehensive review of some important aspects of comparative studies in anthropology; it has been written from a well-informed ethnographic and mathematical background; and there is no inclination to gloss over the uncertainties and shortcomings of the comparative approach. Well-organized, clear, and concise with a number of appropriate examples illustrating the major points, this book deserves a wide reading simply because the cross-cultural comparison is the only method we have for attacking an important class of anthropological problems.--T.A. Foor, (University of Montana) "CHOICE "
Carol R. Ember is executive director of the Human Relations Area Files at Yale University. Melvin Ember is president of the Human Relations Area Files at Yale University. They have co-authored numerous books, including the Choice Outstanding Academic Title award-winning first edition of Cross-Cultural Research Methods and the textbooks Anthropology and Cultural Anthropology, both in their twelfth edition.
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