Guerrilla Marketing Excellence

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9780395608449: Guerrilla Marketing Excellence
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From the author of the best-selling Guerilla Marketing series, here is the received wisdom by "guerilla guru" Jay Conrad Levinson in the form of 50 basic truths that can make or break your company. This newest addition takes the reader a step beyond do-it-yourself marketing guides and explains how to do it with excellence.

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About the Author:

Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.

Synopsis:

Offers practical guidelines for improving marketing style, and discusses the importance of persistence, precision, problem solving, research, timing, persuasion, and networking.

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Other Popular Editions of the Same Title

9780544310568: Guerrilla Marketing Excellence: The 50 Golden Rules for Small-Business Success

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ISBN 10:  054431056X ISBN 13:  9780544310568
Publisher: Houghton Mifflin, 1993
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Book Description HOUGHTON MIFFLIN, United States, 1993. Paperback. Condition: New. Reprint. Language: English . Brand New Book ***** Print on Demand *****.From the author of the best-selling Guerilla Marketing series, here is the received wisdom by guerilla guru Jay Conrad Levinson in the form of 50 basic truths that can make or break your company. This newest addition takes the reader a step beyond do-it-yourself marketing guides and explains how to do it with excellence. Seller Inventory # APC9780395608449

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Book Description HOUGHTON MIFFLIN, United States, 1993. Paperback. Condition: New. Reprint. Language: English . Brand New Book ***** Print on Demand *****. From the author of the best-selling Guerilla Marketing series, here is the received wisdom by guerilla guru Jay Conrad Levinson in the form of 50 basic truths that can make or break your company. This newest addition takes the reader a step beyond do-it-yourself marketing guides and explains how to do it with excellence. Seller Inventory # APC9780395608449

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Book Description Mariner Books. Paperback. Condition: New. This item is printed on demand. 224 pages. Guerrilla Marketing Excellence explains fifty rules aimed at fine-tuning your marketing style. It includes information on the uses of video, television distribution, networking effectiveness, and marketing combinations in an increasingly competitive business climate. This item ships from La Vergne,TN. Paperback. Seller Inventory # 9780395608449

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