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Guerrilla Marketing Excellence: The 50 Golden Rules for Small-Business Success - Hardcover

Levinson, Jay Conrad

 
9780544310568: Guerrilla Marketing Excellence: The 50 Golden Rules for Small-Business Success
Hardcover
ISBN 10: 054431056X ISBN 13: 9780544310568
Publisher: Harper Business, 1993
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From the author of the best-selling Guerilla Marketing series, here is the received wisdom by "guerilla guru" Jay Conrad Levinson in the form of 50 basic truths that can make or break your company. This newest addition takes the reader a step beyond do-it-yourself marketing guides and explains how to do it with excellence.

"synopsis" may belong to another edition of this title.

About the Author:
Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.
Synopsis:
Offers practical guidelines for improving marketing style, and discusses the importance of persistence, precision, problem solving, research, timing, persuasion, and networking.

"About this title" may belong to another edition of this title.

  • PublisherHarper Business
  • Publication date1993
  • ISBN 10 054431056X
  • ISBN 13 9780544310568
  • BindingHardcover
  • Number of pages224
  • Rating

Other Popular Editions of the Same Title

9780395608449: Guerrilla Marketing Excellence: The 50 Golden Rules for Small-Business Success

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ISBN 10:  0395608449 ISBN 13:  9780395608449
Publisher: Houghton Mifflin (Trade), 1993
Softcover

  • 9780749912987: Guerrilla Marketing Excellence: The 50 Golden Rules for Business Success

    Piatkus, 1993
    Hardcover

  • 9780749913632: Guerrilla Marketing Excellence: The 50 Golden Rules for Business Success

    Piatkus, 1994
    Softcover

  • 9780618153206: Guerrilla Marketing Excellence: The 50 Golden Rules for Small-Business Success

    MARINE..., 2014
    Hardcover

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Book Description Gebunden. Condition: New. &Uumlber den AutorrnrnJay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chai. Seller Inventory # 898206337

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