Qualitative Research Methods for the Social Sciences: United States Edition - Softcover

Berg, Bruce L.

Softcover

ISBN 10: 0205379052 ISBN 13: 9780205379057

Publisher: Pearson, 2003

Synopsis

Unique in both its scope and its focus, Qualitative Research Methods is a comprehensive introduction to designing, collecting, analyzing, and reporting research data. Designed for readers without prior experience in data collection, this book also stresses the importance of ethics in research and taking the time to properly design and think through any research endeavor. Concepts are illustrated with examples from the social sciences, nursing, business, and other fields.

About this title

From the Back Cover:

Unique in both its scope and its focus, Qualitative Research Methods is a comprehensive introduction to designing, collecting, analyzing, and reporting research data. Designed for readers without prior experience in data collection, this book also stresses the importance of ethics in research and taking the time to properly design and think through any research endeavor.

Topics new to the fifth edition include appropriate uses for the Internet, and using computers as a tool for interviewing and for conducting ethnographic research. Additionally, a new “Moderator's Guide” provides the focus group facilitators with a step-by-step guide to conducting interviews.

Other Titles of Interest:

Nardi, Doing Survey Research: A Guide to Quantitative Research Methods, 1/e (0-205-34348-1) (2003)

Neuman, Basics of Social Research: Quantitative and Qualitative Methods, 1/e (0-205-35578-1) (2004)

Thomas, Spotlight on Social Research, 1/e (0-205-36806-9) (2003)

Synopsis:

This text uses hands-on activities and real-life examples to provide the most comprehensive and straightforward coverage of doing qualitative research on the market. The author's central purpose is to show inexperienced researchers how to design, collect, and analyze data and then present their results to the scientific community, while stressing the importance of ethics in research and taking the time to properly design and think through any research endeavor.

About this edition

• Publisher: Pearson
• Publication date: 2003
• ISBN 10: 0205379052
• ISBN 13: 9780205379057
• Binding: Paperback
• Edition number: 5
• Number of pages: 352