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General Management: Processes and Action - Softcover

 
9780071130257: General Management: Processes and Action
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General Management: Processes and Action by David Garvin focuses on implementation, and the way that general managers get things done. Typically they work through processes like strategic planning, business planning and budgeting to move their organizations forward. A deeper understanding of the skills necessary to influence the design, direction and functioning of processes is essential to effective management. The aim of the General Management is to develop in students a deeper understanding of these activities and their links to performance. The author, David Garvin, is known for his cases. His cases are currently being used at such schools as Wharton, Stanford, Columbia and MIT.

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From the Publisher:
This text focuses on Implementation, or 'how-to' get things done. This area of study is important in the practice of Management.
General Management focuses on high-level processes that are of interest to general managers; for this reason, virtually all case protagonists are division presidents or higher.
As in the real world, this text uses examples of managers from all size companies. From the very small companies with only six employees to the very large companies such as American Express.
Set in a module format, Garvin's text is divided into six parts, each corresponding to an essential task of general management and the associated processes for carrying it out.
Link to the authors website for additional information.
About the Author:
David A. Garvin is the C. Roland Christensen Professor of Business Administration at the Harvard Business School.

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  • PublisherMcGraw-Hill Education
  • Publication date2001
  • ISBN 10 007113025X
  • ISBN 13 9780071130257
  • BindingPaperback
  • Number of pages768

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Publisher: McGraw-Hill Publishing Co., 2001
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Garvin, David A.
Published by McGraw-Hill Publishing Co. (2001)
ISBN 10: 007113025X ISBN 13: 9780071130257
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David A. Garvin
Published by McGraw-Hill Higher Education (2001)
ISBN 10: 007113025X ISBN 13: 9780071130257
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Book Description Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-J-010-01356

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